Marketing, Advertising and Events

Advertising - promoting an organization and building a brand by concentrating its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage.
The marketing edge we provide includes:
• Saving you time and money by acting as your advertising agent
• Sharing insider's knowledge to get you the best rates possible
• Spend your marketing money wisely & without waste
• Creating a strong, consistent brand that will appeal to your audience
• Crafting a plan to get the greatest return on investment for your marketing dollars
• Aligning the creative content of your campaign with a strategy that will create a unique niche for you

Marketing Materials:
• We create marketing materials that are useful for branding each organization. After meeting with you, we will recommend a plan for marketing materials that you may need.
• We will work with you to provide a consistent brand image across new and traditional media platforms.
• We have created business cards, tri-fold and z-fold brochures, presentations, post cards, direct mail pieces, and letterhead for customers.
• Whether you need a creative, new ad campaign or a fresh, updated take on your current campaign, we will guide you through the creative process.

Event Marketing:
Events provide networking opportunities and create additional value in your customer relationships. Some of the events we have helped make a success over the years have included:
Trade show booths: We have worked with business and municipal customers to provide attractive, fun trade show booths and banners.
Vic’s Appliance Celebration of 50 years in business: This included a special one-day sale with significant savings, a barbecue, give-a-ways, and a true celebration of a family run business celebrating 50 years in business.
Plummer’s Ace Hardware: Ace Hardware wanted to have more females shop at their stores. We partnered with Plummer’s Ace Hardware to create a series of Ladies Nights at their stores with wine, appetizers, sales, games, massages, and mini manicures. Each week, attendance increased at the events.